Friends In Need Donation

SilverBirch Hotels & Resorts’ Friends in Need Campaign Supports Local Charities

Friends In Need DonationVancouver, B.C, January 14, 2016 – SilverBirch Hotels & Resorts is pleased to announce that it has raised a total of $36,040 for the annual Friends in Need holiday campaign helping local charities across Canada. During the holiday season, 10 participating SilverBirch hotels offered guests special holiday rates, with $10 from each room booked during the week of December 21 to 27 going towards each hotel’s local charities of choice.

“This was the 16th anniversary of the Friends In Need campaign and we want to thank our guests for their continuing support,” says Steve Giblin, President & CEO of SilverBirch Hotels & Resorts. “Thanks to the commitment of our hotels and staff, this year’s campaign surpassed our fundraising goal by 150 per cent with all proceeds supporting local programs in each of our hotels’ communities.”

To date, the Friends In Need campaign has raised over $1.26 million, benefiting charities across Canada. This year, the organizations benefiting from the Friends in Need campaign are BC Children’s Hospital Foundation, Ronald McDonald House, First Baptist Church Community Suppers, RSA – No Child Left on the Sidelines, Make A Wish Foundation, Bryony House, Edmonton Humane Society and Fort McMurray SPCA.

British Columbia
Residence Inn® by Marriott Vancouver Downtown

Quality Hotel and Conference Centre (Fort McMurray)
Radisson Hotel Edmonton South
DoubleTree by Hilton™ West EdmontonHome2 Suites by Hilton® West Edmonton

DoubleTree by Hilton™ Hotel and Conference Centre Regina

Atlantic Canada
Best Western Charlottetown
Fairfield Inn & Suites® by Marriott St. John’s Newfoundland
Hampton Inn by Hilton™ Halifax-Downtown
Homewood Suites by Hilton® Halifax-Downtown

About Friends in Need
The annual Friends in Need campaign is part of SilverBirch Hotels & Resorts’ Hotels with Heart initiative. This also includes educational internship programs with culinary and hospitality training schools and implementation of the Hotel Association of Canada’s Green Key ECOmmodation program.

About SilverBirch Hotels & Resorts
SilverBirch Hotels & Resorts is one of Canada’s leading hotel operations and asset management companies and manages a large portfolio of full-service, focused service and extended stay hotels across Canada. The company manages hotels operating under major franchise brands, such as Marriott, Hilton and Radisson.

For more information, please contact:
Stacey Morton
SilverBirch Hotels & Resorts