Vancouver, BC, April 24, 2014 – SilverBirch Hotels & Resorts is proud to announce that Christine Maassen, Senior Vice President, Human Resources, has been named the winner of the 2014 HRMA Award of Excellence: HR Professional of the Year, and Michael Kreuger, Senior Vice President Finance & Accounting, has been named CFO of the Year in the Transformation Category in the 2014 BC CFO Awards presented by Business in Vancouver and the Chartered Professional Accountants of B.C.
The HR award recognizes the Human Resources Management Association member who contributes to an organization by championing change in the pursuit of continuous improvement and strategic advantage, demonstrates leadership and vision, and commits to professional growth in the human resources profession.
“My passion is creating corporate cultures that foster high levels of engagement, and one of the ways I achieve this is through catalyzing and facilitating positive change in the workplace, so I am very honoured to be recognized with this award,” says Christine Maassen. “It is also a tribute to the wonderful team we have here at SilverBirch. Everyone is coming along on the exciting ride we are on! It is a privilege to support and be amongst such a talented group.”
The B.C. CFO Awards recognize and honour the province’s outstanding senior financial leaders who are committed to achieving excellence in finance, corporate growth and leadership.
“SilverBirch is currently focused on an aggressive redevelopment and new build program, with approximately $500 million either deployed or committed to our portfolio of properties and another $300 million in planned investments within the next five years,” says Mike Kreuger. “We really are transforming the company, so it is an honour to be recognized for the work we are undertaking.”
“SilverBirch is going through a very exciting transformation as we partner with international brands, and revitalize and expand our portfolio of assets,” says Steve Giblin, President and CEO, SilverBirch Hotels and Resorts. “This kind of transformational change requires the kind of passion and leadership that Christine and Michael bring to our team, and they are both very deserving of this recognition from their peers.”
About SilverBirch Hotels & Resorts
SilverBirch Hotels & Resorts is one of Canada’s leading hotel management companies and manages over 20 hotels and resorts across Canada. The company manages independent hotels and hotels operating under major franchise brands, such as Marriott, Radisson, Hilton, Quality and Best Western. www.silverbirchhotels.com
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SilverBirch Hotels & Resorts