Halifax, NS, July 5, 2016 – SilverBirch Hotels & Resorts is pleased to announce the launch of an innovative campaign to promote health awareness among guests at the Hampton Inn by Hilton™ Halifax Downtown. The “Take the Stairs” campaign is designed to encourage guests to use the hotel’s stairs rather than its elevators, by offering participating guests the chance to win a Garmin Vivofit® activity tracker in a weekly draw. Eight Vivofits will be given away over the two-month long campaign, which runs from July 1 to August 31.
Guests can enter the prize draw through a ballot, by correctly identifying where a special star sticker is placed within the hotel’s stairwell, with the star moving daily. The campaign is designed to encourage guests to make exercise a part of their daily routine and to raise awareness of the importance of regular exercise as part of a healthy lifestyle.
“The ‘Take the Stairs’ campaign is an innovative initiative to encourage our guests to lead a more active lifestyle,” says Steve Giblin, President and CEO of SilverBirch Hotels & Resorts. “We are committed to our guests’ all-round wellness and enjoyment of our hotels, and this campaign is a fun way to encourage regular exercise, while also giving guests the opportunity to win a fantastic prize.”
About Hampton Inn by Hilton™ Halifax Downtown
Hampton Inn by Hilton™ Halifax-Downtown is an inviting, contemporary 181-room hotel in the heart of downtown Halifax. Located within walking distance of Halifax attractions, the hotel offers guests complimentary Wi-Fi and high-speed Internet service, On the House® Hot Breakfast and On the Run® Breakfast Bags. The hotel features covered parking, a state-of-the-art fitness facility and indoor pool, and a 24/7 business centre and Suite Shop. It also includes an innovative SilverBirch Conference Centre® offering seven meeting rooms with nearly 5,000 sq.ft of flexible meeting space and an additional 2,000 sq.ft Connections Café®, as well as an outdoor terrace that holds approximately 40 people, so there is plenty of space to accommodate any size group.
About SilverBirch Hotels & Resorts
SilverBirch Hotels & Resorts is one of Canada’s leading hotel operations and asset management companies and manages a large portfolio of full-service, focused service and extended stay hotels across Canada. The company manages hotels operating under major franchise brands, such as Marriott, Hilton and Radisson. www.silverbirchhotels.com
For more information, please contact:
SilverBirch Hotels & Resorts
NATIONAL Public Relations